The rise of Zoom due to Covid is well documented. And for a good 18 months or so, it was the primary means of doing recruiting appointments because of safety concerns.
What’s interesting is we’ve seen a major uptick in requests for Zoom appointments instead of in-person appointments even though the safety concerns have eased.
We did a Facebook live event with WE Insure to discuss the current state of recruiting.
I did an interview with Tracy Whitmore from Terradatum/BrokerMetrics to address some of the recruiting questions and concerns we're hearing.
You might be wondering whether you should suspend your recruiting efforts given everything that's going on right now…
What's a realistic recruiting goal for your brokerage? Here are the two major factors you must consider…
It's recruiting season...here's what you need to know to hire producing agents during the coming months
Look, I’m as tired of hearing about iBuyers as you are. So this isn’t an article about how they affect agents or whether they’re the “future” of real estate.
But, iBuyers can remind us something about recruiting. Or, more accurately, they can remind us something about business in general:
Want to know the best real estate agent recruiting strategies I've collected over the last 5+ years?
Last week I made the argument for why business cases don’t work in recruiting appointments.
The quick summary is they don’t work because the decision to switch brokerages is an emotional one, not a logical one.
And whenever I make that argument, I’m typically asked about two situations:
