How to Recruit Using Zoom

A few days ago, I sent a newsletter detailing why Zoom is outperforming in-person for recruiting appointments.

The most common question I received about that email was, “What do I need to do differently on a Zoom recruiting appointment versus an in-person appointment?”

The surprising new trend in recruiting appointments

The rise of Zoom due to Covid is well documented. And for a good 18 months or so, it was the primary means of doing recruiting appointments because of safety concerns.

What’s interesting is we’ve seen a major uptick in requests for Zoom appointments instead of in-person appointments even though the safety concerns have eased.

What iBuyers Can Remind Us About Recruiting

Look, I’m as tired of hearing about iBuyers as you are. So this isn’t an article about how they affect agents or whether they’re the “future” of real estate.

But, iBuyers can remind us something about recruiting. Or, more accurately, they can remind us something about business in general: